ILLUMINATE COLOR WITH BIOTINAwaken your senses with a crisp fragrance while you cleanse your locks. This gentle formula with biotin helps keep colored hair looking radiant with every wash. Inside Pantene Pro-V Illuminating Color Care Shampoo with Biotin is a blend of nourishing vitamins with 0% Sulfates, Silicones, Parabens, Dyes, Phthalates, or Mineral Oil. Every time you step into the shower, enjoy the lively fragrance and protective cleanse of this sulfate-free formula.This shampoo is ideal for all hair types, including straight, wavy, curly, coily as well as color-treated strands. No matter your hair texture, you can gently remove unwanted oil and unlock hydrated, luscious locks that feel like you just left the salon. Protect your strands with this biotin formula.HOW TO USEMassage Pantene Pro-V Illuminating Color Care Shampoo with Biotin into your wet hair. Make sure to pay special attention to your scalp for the best cleanse. Rinse thoroughly. Apply Pantene Pro-V Illuminating Color Care Conditioner with Biotin to your ends for extra nourishment. Wash the conditioner completely out of your hair. Dry and style your hair as you would normally.What goes into each bottle to craft your shampoo:Purified Water, Cleansers, Crisp & Lively Fragrance, Biotin, Pantene Pro-Vitamin B5, Antioxidant to protect hair, Hair moisturizer, pH Balancers, Salts for product freshness