The shampoo gently cleanses, moisturizes the fiber, and neutralizes unwanted tones from very 1st use. The hair is softer, shinier and with radiant cold tones. The mask repairs and protects sensitized hair while reviving radiant cold tones. The hair is more nourished, softer and shinier radiant cold tones. In the core formula, purple pigments which neutralize unwanted coppery yellow tones to revive radiance of cold tones. An antioxidant edelweiss extract protects hair fiber. organic white mallow extract brings twice the shine to the hair. 94% OF natural-ORIGIN ingredients No silicones, no sulphate surfactants, no colourings, no PEG.