The Thoughtful Choices at Shoppers Drug Mart™ lineup is curated to help make it easier for you to shop consciously.

This product falls within the following Thoughtful Choices™ criteria:
• No animal testing
• Formulated without the following Parabens, Phthalates, SLS, SLES, Triclosan, Formaldehyde, Formaldehyde Releasing Agents, Hydroquinone

Buildable, blendable pressed powder blush for every skin tone. Instant natural flush. Buildable color. Blurring effect. Mineral-rich formula. Meet Gen Nude® Powder Blush, the ultimate mineral makeup that defines your cheekbones and warms and brightens your complexion. This weightless blush comes in 12 amped up nude shades that mimic a natural flush. The good-for-skin, ultra-creamy formula is long lasting, blendable, and features our new Blurring Mineral Complex for a brightening, soft-focus effect. We used our complexion expertise to develop next generation nudes that compliment all skin tones-just blend and layer for a million ways to go nude.