Dove CROWN Collection Defining Shaping Butter Cream, for melanin rich scalps and naturally textured hair, goes beyond visible hair repair by protecting the scalp's natural moisture barrier* and by reducing hair breakage for stronger, velvety-soft coily and curly hair. Discover holistic care for the freedom to express the natural beauty of your textured hair. With vitamin E and jojoba oil, this hair cream strengthens and nourishes curls and coils from within and protects them from future hair styling damage. It contains no parabens, no dyes, and is colour safe. How to use: For wash and go: Rake styling cream evenly throughout hair, working in sections. Air dry or heat dry with a diffuser. For twist/braid-out:  Apply product to each section, twist or braid your hair as preferred. Unwind hair once dry. Dove is a proud co-founder of the C.R.O.W.N. (Creating a Respectful and Open World for Natural hair) Coalition, driving legislation to make hair discrimination illegal. At Dove, our vision is of a world where beauty is a source of confidence, and not anxiety. We are on a mission to help the next generation develop a positive relationship with the way they look—reaching over ¼ of a billion young people with self-esteem education by 2030. Globally, Dove does not test on animals and is certified cruelty-free by PETA. *system usage with Scalp Serum.