Blonde Sexy Hair Sulfate-Free Bright Blonde Shampoo, a luxurious violet shampoo ideal for cool or bleached shades of blonde, highlighted or silver hair. The violet pigment in the shampoo cancels yellow, brassy tones while Perfect-Balance Technology creates lasting hair color through building strength and shielding the surface of the hair to prevent breakage and fading. Leaves hair soft and luminous with mirror-like shine for healthy-looking hair.